Motiongate Dubai
Knott’s Berry Farm
Buena Park, CA, USA
Opened May 26, 2023
MOTIONGATE DUBAI
Dubai, UAE
Opened DECEMBER 2016
CLIENT:
Dubai Parks & Resorts
ROLE:
Graphic Designer
RESPONSIBILTIES:
Concept to production design of signage and environmental graphics throughout the Dreamworks land
TIMELINE:
18 Months from Concept to design development delivery
CHALLENGES FACED:
Create approval for IP holders
Careful coordination/collaboration with facility showset design teams
As an environmental graphic designer for Motiongate Dubai, I designed core E-ticket attraction marquees and supporting graphics across several major IP-themed lands.
My role centered on striking a careful balance: honoring strict studio style guides to secure IP holder approvals, while ensuring every piece fit seamlessly into the park’s broader narrative world. Working directly alongside the showset design team, I took signage concepts all the way from initial sketches to buildable, production-ready designs.